Entertainment
Davido Reveals the Real Secret Behind His Social Media Supremacy
Afrobeats superstar Davido has shed light on the secret behind his massive social media following, crediting it to nothing more than being himself.
In a chat with BET Talks, the music icon, whose real name is David Adeleke, explained that his willingness to remain open and relatable is what has helped him win the hearts of millions online. With over 30 million followers across platforms, Davido holds the crown as the most-followed African artist.
“I’ve always been real with my fans,” he said. “From the beginning of my career, I let people into my world through vlogs and personal content. A lot of African artists are too cautious about revealing who they truly are.”
The With You hitmaker pointed out that his time in the U.S. played a major role in shaping his approach to fame. “Living in America opened my mind. I’m not saying others are ignorant, but you rarely see artists casually dressed at home or just being themselves on camera. I still see myself as a regular guy—I can post a picture in shorts and slippers, and when it’s time to show up, I know how to bring the energy.”
He added that after moving back to Nigeria, he noticed that many celebrities were overthinking their public image. “I just told myself, be chill. Go with the flow. That’s what I’ve been doing, and it’s worked for me.”
Davido’s transparency and down-to-earth vibe have clearly struck a chord with fans around the world, further cementing his place as one of Africa’s biggest cultural icons.
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